Helloooooooooooooooo!! Good to be back after a fun filled half-term. I took a whole week off playing blogs to enjoy the break with the kiddos without my phone being attached to my face. Am I allowed to say it was really rather nice? With the exception my New Year’s Resolution FAIL post (in conjunction with Robinsons #enjoymore water campaign), a weeny bit of linky lurking and Twitter-ing I spent zero time in the old Blogosphere.

I’d love to say I’m back feeling pumped and raring to go but the truth is, as far as my blog is concerned, I’m feeling a bit like this little guy right now…


It’s not so much that I’m feeling bad about it, just a bit erm…flummoxed? I’m still pretty new to this game and over my ‘week off’ have been thinking about where, if anywhere, I want my blog to go from here. Do I want to step it up a bit in terms of posting, promoting, analysing stats etc etc or just carry on as I am happily tapping away as and when the notion takes me and enjoying the many brilliant blogs I’ve discovered over the past 5 months? Ooooh decisions decisions…..

I don’t want blogging to become a chore, that sounds like no fun at all, but if I do manage to get my act together and actually plan stuff in advance (!) will it be worth it or am I just creating one massive headache for myself ? I’d hate for that to happen but let’s be realistic, there are only so many hours in the day I can get away with ignoring the long list of Mum jobs and cake orders before it’s school pick up time and therefor only so many hours I can actually don my blogger pants . Obviously it’s do-able, I just don’t know if I’m ready to be that dedicated (yes I’m admitting it!), just yet.

Funnily enough, writing this post has made it quite apparent that I’m not ready to become a slave to the Blogger’s Checklist just yet (are you sensing that??) but I could definitely be more organised in my approach, with a view to gradually ramping things up a bit in the months to come.

That leads me onto the next quandary – THE IDENTITY CRISIS!


See what happens when I take time off and am allowed to think? Dangerous I tell you. Niche, tribe, category, whatever you want to call it, it’s something I am very aware of in the world of blogging but have no clue where I fit in? I’m a Mum, and sometimes I mention my children but I wouldn’t really describe my blog as a Mummy/Parenting Blog – God help you if you ever needed to come to me for advise on that sort of stuff. I appreciate peonies, cute stationery and a beautifully arranged shelf as much as the next person but I’m not a Lifestyle blog. I love reading other people’s fashion blogs, but I’m quite happy in my T-shirt/skinnies/Converse uniform thank you very much. There are LOADS of categories that I know I don’t fit into but none that I really do. I know it’s early days and I’m still learning SO MUCH STUFF about blogging having never even written before (in the professional sense, obviously I know how to write, although my 7 yr old’s knowledge of grammar puts me to shame. I still don’t know my graphemes from my phonemes!).

Write what you’re interested in, write what you would want to read. Good advice. Christ, we all know that sinking feeling when the linky post in front of yours that you know you now have to read is sooooooooo not your thing right?! And I do write what I’d want to read, even if it’s a review post I like to combine it with something I actually want to write about and would enjoy reading myself. Recently I posted ‘Why Body Shamers Can Kiss My (Squidgy) Butt!‘ and ‘All The Carbs Please‘, two posts that were quite personal, on a subject I feel very strongly about. I really enjoyed writing these posts, for the most part the words came quite naturally and I had the most amazing response from a lot of those who read and identified in their own way. I’m also aware that that this may not be everyone’s cup of tea, here she goes, banging on about diets again (SPOILER: If that is your cup of tea my next post is me, banging on about diets again!!) However, some days I might just feel like writing about my lovely new nail varnish (still going strong btw!). I’ve read articles about how not focusing on one main genre is detrimental to your following etc etc but I started this blog for me and it’s still wet behind the ears in comparison to most. I don’t want to become a people pleaser for the sake of my stats – surely that’s what page tabs were invented for right? To sort posts nicely into various categories.

Basically, I just need to figure out how to add tabs.



You may also like


  1. I think everyone has these reflective moments when we wonder what the point of it all is, and I think the only measly little bit of advice I can give is to remember why you started in the first place, and to carry on writing what you love, regardless of what others are doing. It sounds as though you are already doing that. Sometimes it’s easier said than done though.

    1. Thank you, all advice is much appreciated! It’s true, so much to think about and I need to remember it’s still very early days re developing the blog. Thanks for reading x

  2. Ahh the dreaded blog niche! It’s so hard to find where your blog fits best in the overcrowded world of blogging. I started mine as a mummy type blog but have since realised I like to write about lots of different things. These days I just write what I want and don’t really take notice of the stats and stuff. Glad you enjoyed your break and just keep enjoying your blog xx #bigpinklink

  3. I know what you mean. My tagline for my blog is lifestyle but is it really?? I have the odd lifestyle post but mostly it is me ranting about the latest thing that has got my goat! I think the temptation can be to overthink and I have had an attack of this but we should just ignore it and roll with it and type what we want to type, that way I hope people can appreciate that it is from the heart 🙂 x #bigpinklink

    1. That’s true, maybe I’ll naturally veer towards one category or another as the blog develops but more important just to post about what we are feeling in the moment right? Thanks for popping in and commenting x

  4. I feel your pain! Mine started as very niche and gradually expanded to cover different topics and a more abstract woe about parenting challenges. Tabs may help but I’m baffled and haven’t the time or energy to experiment so I’ve been using categories instead. Maybe that might help?


    1. Did it, oh that’s interesting so the opposite way round to me really? I guess it doesn’t matter as long as people enjoy your posts and you enjoy writing 🙂 Oh will investigate categories – thanks and thanks for reading x

  5. Really interesting, honest post. I have daily struggles with what I’m doing (and why? WHY?) but I think that’s normal. Good to read I’m not alone. It’s definitely a journey and a learning curve. I’ve been blogging for four years but only really taking it up a notch the last few months. So much to learn, so many people doing it brilliantly. I say just be yourself and keep learning, it will all fall into place. Thanks for a good read. #MarvMondays

    1. Thank you, it’s nice to hear I’m not the only one who sometimes feels a bit uncertain about the whole thing. Thank you so much for reading and commenting, glad you enjoyed the post x

  6. I’m doing a little virtual high five at the screen to you right now. I love how honest this post is and I think good for you! There is no point making it all into a chore if that’s not what you feel compelled to do. I also don’t think that you need a niche or a theme as whatever you write there will always be one common and crucial key…. YOU… And you’re pretty awesome so you’re onto a winner!
    Thanks for linking with #fartglitter x

  7. Oh I just LOVED this. I am in the exact same boat. I blog because I love it! I write because I want my kids to one day read all about it! But I definitely do not want to become a slave to it! I blog when I want and how I want.. Although those sneaky stats do get me down if I am honest! But right now its me and my family first… Blogging can definitely take a back seat, luckily I am the boss.. 🙂 Good luck! #bigpinklink

  8. Charlie, I totally love this post! As you know, I’m five months in as well and I have been having the same feelings about niche and where do I fit? I am not a parent blogger per se and I don’t have lashings of lifestyle either! I had to snort at your comment about having to read linky posts that are so not your thing (I can tell you in an email the ones that make me think ‘I’d rather pull my own fingernails off than read this). My blog evolves and changes all the time and sometimes I end up straying away from just being myself. My favourite posts are those where I just splurge my thoughts on a page…I guess we just have to be true to ourselves and not worry about niche.

    If it helps, I love your blog. Your writing is funny and natural. Don’t change!

    1. Aww thank you for saying so, ha ha I nearly didn’t write the ‘linky posts’ comment so glad it made you laugh – phew! Yes, I guess maybe I will stumble into a ‘niche’ organically as my blog evolves but for now I guess I am happy in the ‘other’ category 🙂 Thanks for your lovely comments xx

  9. Oh yes, you are not alone. I have come to realise that I blog/write because I love it and it keeps my mind ticking over while looking after two 3 year olds (conversational skills good but limited). I know that I don’t want it to feel like work and that I love collaborating with my sister on it. Keep it fun. Plus I would definitely read a post about nail varnish. #twinklytuesday

  10. I’m with you, still have no idea what I really want to blog about, it tends to be as well thought out as, whatever springs into my mind at the time! Can you tell?? #TwinklyTuesday

    1. Soooo many people have said this, feels good to know we’re not alone! Well I enjoy your posts and it doesn’t bother me one bit that you’re not a niche blogger, so maybe I should remind myself of that next time I start stressing about it 🙂 Thanks for popping in! x

  11. I’m just 2 months in on the blogging front. And I definitely know my blog wouldn’t be everyone’s cup of tea as it’s basically stories of our family spun in a (hopefully) funny way, but as long as you, the writer enjoys it then I think that’s the main goal. I haven’t thought deeply about where the blog is going, I think this will come soon but for the meantime I’m happy with my occasional involvement in linkys #bloggerclubuk

    1. It definitely takes a while to figure out the ‘workings’ of it all doesn’t it?! I have sooo much to learn but I keep reminding myself that content is key, everything else comes second to that. Good luck with your blog – look forward to seeing you in linky land! 🙂

  12. I have these thoughts too so totally resonate with this – I think it’s so easy to question ourselves and where our blog is going because we have ultimate control over it. But as others have said, I think the best thing to do is to continue writing about the things that you love and the writing will flow very easily 🙂 Great post #abrandnewday

    1. I suppose at least we are questioning it which means we want to be better bloggers right? Nothing wrong with wanting to improve at something, I think I just need to be a bit more organised but as I get the hang of some things I suppose I’ll feel a bit more comfortable with the ins and outs of how to blog ‘properly’ 🙂 Thanks for your comment! x

  13. In reply to your DM, it works! I think its only natural to have these moments of blog crisis, I don’t think you called it crisis. I believe I am writing from my POV, I have a blog crisis probably fortnightly, wondering why I am doing this. I think the word niche is over rated and blogs are ever evolving and unless you are a slave to it then its never really going to fit in a specific category. Write because you enjoy it, does it matter if you don’t fit in, you certainly have your following! Thanks for linking up to #abrandnewday

    1. Phew! 🙂
      You’re right, I suppose it’s only normal to question if you are ‘doing it’ right when it’s still all very new and I do wonder how on earth some bloggers do it with far less time than me on their hands!! Thanks for hosting and your advice, I appreciate it 🙂

  14. Good for you to have a think about it and want to just be you. To blog about random thoughts, in mind mind is the healthy way to go. Follow whatever winding path it may take you on.

    Mainy x


    1. You’re right, authenticity is really important to me, even if it’s a review post, I still want to write it from a ‘real life’ point of view. Thanks for popping by! 🙂

  15. I could have written this post! I also had a week of not doing much with the blog over half term and really enjoyed it. I love writing and blogging but I don’t want it to become a chore. I’ve definitely sensed I’ve taken a bit of a step back, I don’t want to be slave to blogging or linking, Like you, I’ve got other things in my life that need my time (other than kids!) so it’s a real balancing act isn’t it? I think some of the advice on here about writing what you want and when you want is spot on. That’s what I’m going to do anyway!! Thanks for sharing with #TwinklyTuesday xx

    1. It’s surprising the amount of people who’ve said the same thing – which is good to know I suppose!! It is about getting the balance right, now I’ve actually given it some thought I know I just need to prioritise, remember what’s important and actually enjoy blogging. Thanks for your comment and good luck with your blog 🙂 x

  16. You sound a lot like the inside of my head! I too have children but don’t talk about them enough to be a ‘mummy blogger’, I just write about the sort of things I like really. I call myself ‘women’s interest’, maybe you are too?

  17. It seems like you have hit a nerve with this post. All the newbies are coming out of the woodwork, including me. I had no idea when I started how much time would be needed to keep it up and not only on the writing. I spent a period panicking and then decided to take a step back and just do it when I wanted to and most importantly had the time too. I don’t want to become a slave to just writing a diary of my day just for the sake of posting. I am also with you on the identity crisis, but actually I think you have found your niche just by being you and doing what you want. Thanks for saying it as it is. #bloggerclubuk

    1. Yes apparently I’m not the only one feeling like this right now!! I don’t want to get to the stage where I’m writing for the sake of it either, I think ultimately the blog will suffer as the posts won’t be authentic. Quality not quantity I guess?! Thanks for your comments, I appreciate it. good luck with your blog too 🙂 x

  18. I went through this recently, the whole, “Why do I blog?” thoughts. I actually began to feel that it had taken over a little, it felt very hypocritical to be banging on about how much I love being a mummy when my kids were stuck watching Mr goddam Tumble because I was busy on the computer. I took a massive step back at that point and reminded myself that I blog simply because I love to write. I think it’s natural to have these moments and question it all, blogging can only take over if you let it? #ABrandNewDay

    1. That’s true, although I try to keep the blog as separate as possible from family life there are times when I know I could be doing something with them but I’m catching up on a linky or something blog related. You’re absolutely right, I’m in control of how much time I want to afford it so it’s silly to stress too much. Thanks for reading and commenting good to know I’m not alone on this 🙂 x

  19. Love this post, so honest. I am also a newbie, started in February, but I’m opposite as I started with a niche – organising. So far so good but I think thats because I have sooooo many ideas I want to write about and I only post once a week due to working 30 hours a week, two girlies to look after and a husband on shifts! I think this has helped me as I know I only have to write a post once a week, and raise awareness about that one post. My advice would be to go back to why you started blogging, is it for you just have a creative outlet or do you want to start debates about certain topics. Or is it you just want to show what you like, which I think is perfect, because it’s you. #BloggerClubUk

    P.S. This post is my one before from the linky rules 😊 And I’m glad you are, and I’m off to stalk you on social media so I can read more of your posts. X

    1. Thanks Jo, it’s great that you’ve got lots of inspiration – and who doesn’t want to be more organised in every area of life right, although you have a niche there is still a lot you can do within that. Ha ha that made me laugh, I’m more than happy to be stalked, that’s a huge compliment in the world of blogging! 🙂 Thanks for reading (even though you had to – hee hee), really glad you enjoyed the post. Good luck with your blog xx

  20. Very honest post summing up some thoughts I’ve also had recently about the direction of my blog and where we all sit in this big ether! Glad you had a good half term break and I guess the key thing is to keep writing – that’s your main tool of the trade however in-depth you take all the other bloggy ‘stuff’.

    1. It’s good to know I’m not alone, yes it’s true content is key regardless! Maybe I just need to chill and see what direction the blog takes naturally. Thanks for reading and commenting and good luck with the blog 🙂

  21. I know! I hear you! I too have read that you need to have a niche but then people say just write what you want, whatever you want? A lot of the advice out there I feel is contradictory. The best advice I have ever got was blog if it makes you happy and I’m staying with that. PS. I love reading your blog, no matter which category you want to stick it in. Thanks for sharing with #bigpinklink

    1. That’s true, there’s nothing worse than writing something ‘for the sake of getting a post out. I also think that comes through to the reader, I’m happier writing about whatever is bumbling around my brain rather than trying to be a crowd pleaser or fit into a certain niche. It must be very restricting too and it’s my blog so I feel like I should be able to write whatever I want to! 🙂 Thanks for hosting and your lovely comments, I appreciate it 😉

  22. I have been doing an awful lot of blog navel gazing lately – I think it’s in the air.
    I never knew we were supposed to stick to a particular genre LOL I write about anything and everything and that’s probably why I have a massive contents page.
    I think if you are serious about blogging e.g. want to make your living from it then maybe that advice is right but if (like little old me, no expert!) you are just writing because you love it then so what, write what you want.
    I for one am very glad I found your blog because I absolutely love your reflective, amusing and honest posts and feel rather like I’ve just had a cuppa with a friend when I’ve finished reading. So Thank you for linking up to #ablogginggoodtime 🎉

    1. Hee hee I love the term ‘navel gazing’, always makes me chuckle. You’re absolutely right, I need to just worry less about ‘getting stuff out’ because when I’m inspired to write about something naturally I feel like the post is more authentic and also comes across to the reader that way regardless of the subject.
      Aww thanks so much that’s very kind of you, it’s nice to get feedback on how my posts come across because I really have no idea. Thanks for hosting and for your lovely comments, have a great weekend. X

  23. some of my most read posts had very little to do with my kids. Write about what interests you, when the inspiration strikes. It may not make you famous, but its a low stress way to keep blogging from becoming a second job that seems to work OK for me. #blogginggoodtime

    1. You’re right, I really don’t want my blog to become a chore rather than something I enjoy doing. Thanks for your comment, I do need to stop worrying about what to write and just let it happen naturally.

  24. aww this is like chatting to a friend about blogging – I love it! I feel the same some days and need to take a step back. Lucy from Occupation (m)other has just published and article on what is blogging success and El from Agent Spitback has just published a post on blogging over at Tots100 – both have a similar vain to this of reflecting on blogging – I so need to do this at the moment and try to recall why I started blogging in the first place. Great post – don’t stop what you’re doing – don’t change what you’re doing – I love reading your blogs! #BloggerClubUK

    1. You’re the second person to say that and it’s the loveliest thing to hear, thank you 🙂 Oh will check out their posts, glad it’s not just me then! I love your posts too (but stop making me cry for God’s sake woman!!) I’m kidding, they are always a great read. Thanks for popping in for a (virtual) chat x

  25. I’m a very new blogger and even I have moments when I can’t be bothered. Particularly with this recent spell of good weather we’ve simply found better things to do with our time as family. It’s always during those times though that good ideas hit you. It’s a catch 22. In terms of finding a niche, my personal feeling is that once you try to find a niche you’re likely to be writing for others rather than yourself. That’s probably when your blog becomes something very different to you. Anyway, I’m rambling. I enjoyed this post and I think it reflects how lots of bloggers feel. #FabFridayPost

    1. It’s definitely harder at certain times, like half-term I decided I wan’t going to stress over the blog as it’s wouldn’t have been fair to the kids. I usually have my best ideas just as I’m trying to get to sleep!! 🙂 thanks for your comments and good luck with the blog x

  26. I blog because it’s cheaper than therapy! I write about my family, The Mrs., Little and Big. I rant over things I worry about. I talk about chronic pain. But I mostly let it out of my brain into the keyboard and don’t worry too much about how it fits. As long as you love it, and it helps you and hopefully others, have at it! You are funny and talented. Let your words guide your journey. #fabfridaypost

    1. I am 100% with you on the free therapy front, that’s one of the most surprising things I have got from blogging which I didn’t expect. Thanks for your lovely comments, you’re always very supportive. x

  27. I think there are too many blogging rules and if I’m honest my favourite blogs tend be those who have stayed authentic and real. If you like writing about stationary and peonies (peonies are beautiful… who doesn’t like them?) then that is what you should write about. I hope you find your way soon and carry on enjoy your blog as much as your readers do! Fab post! #effitfriday

  28. For me my blog is just a little hobby so I write about what I want when I want and if people read it great, and if they don’t will that’s fine too since I wrote for me. I use my blog as a form of therapy and honestly, I never ever look at my stats. I didn’t even know what stats were or where to find them until other I read other bloggers mentioning them. I guess you need to think about what you want out 9f your blog and wether you have the time and the patience to turn it into something more than a hobby. For me it would be a massive headache seeing as I barely get time to write a post let alone anythhing else. Sometimes I don’t write a post for 3 or 4 weeks and I don’t feel pressured into forcing one out and I never ever pre write one. I just write when there’s something on my mind, but that’s just me.


  29. Crikey. I’m five months and still not quite sure what I want from this lark either. I’m similar in that the writing is the fun bit, the rest seems a little bit more like a job. Not sure what my niche is and even whether mums enjoy reading about my dad-thoughts. Guess just keep plugging on and hopefully something will evolve organically! #FabFridayPost

  30. I’ve started to diversify a bit. I’m joining in with a five under £5 feature which is totally out of my comfort zone and not my usual thing, but I’m really enjoying it. Just hoping my loyal readers stick with me! I think you’ve done so well in 5 months. I still had no clue what I was doing at that point! #effitfriday

    1. Oh really? thank you – I consider you one of the one’s who has a clue what they’re doing so that makes me feel a lot better!! I like the idea of 5 under £5, one of my early posts was a Mother’s Day supermarket gift ideas, all under £5 which I enjoyed so I agree it’s nice to mix it up a bit and try something different 🙂 Thank you for commenting x

  31. Six months in and I really don’t know where I am going with this either! I like blogging but like you, don’t want it to become a chore. Very hard when you have limited time to blog in the first place. I love reading your posts, so whatever way you decide to go please keep writing 🙂 #FabFridayPost

  32. It’s my one year blogversary last week and I’m like I’ve haven’t done my annual report yet. But what for? I asked myself the same questions as you have asked above. But then I’m just a procrastinator…

    Thank you so much for linking up with me on #Fabfridaypost xx

  33. Next month, I’ll have been blogging for a full year, and I STILL don’t quite know what I’m doing. I mean, do any bloggers really know what they’re doing, or are we all just kind of…here. LOL!
    Seriously though, don’t put too much thought into it (: Like you said you don’t want it to become a chore, and I feel the same way. Too many chores. I’m looking at you, dirty dishes.
    Wishing you lots of luck, on wherever you take this blog <3 #MarvMondays

  34. I felt the same as you when I first started out about not having a specific niche. Everywhere I looked someone was saying you would never build up readers without one. Let me tell you that is total rubbish. I didn’t have a niche then and I don’t now and my views increased, just like everyone else’s. You, your voice, is all the niche you need!
    Thanks for linking up to #BloggerClubUK 🙂

  35. I’ve got a different problem to you. I’ve got a very focused niche (spoof news for parents), but need to work out how to get people to read it! I guess that’s where linkys come in. Lovely to meet you (virtually!) Cheers, Maddie (@TheIndeparent @maddiesinclair) #Justanotherlinky

  36. I love this! I’ve been blogging very sporadically for nearly a year, and I have no idea what ‘niche’ I fit into. I’ve labelled myself ‘family lifestyle’ but that was only because I felt like I needed a label! I’m just going with the whole ‘write what you’re thinking about when you fancy writing it ‘ ethos, after all, we’re the bosses. aren’t we? I’ve only recently started linkies and your comment made me chuckle about reading the previous post, I just remind myself that we can’t like everything on the internet!! I’m pleased to have found your blog, it looks fun! xx #ablogginggoodtime

  37. Don’t overthink, trust me I don’t fit perfectly into a category either, I worried about this at first and was advised that i should try to fit into one, but I am many things, a mum, wife, university graduate, writer, trained nurse, thinker, pet owner, a lover of interior design, a weird, wacky, reflective ME, so I write about whatever I feel like. I also don’t schedule or plan. I tweet when I feel like it, I add a pic to Instagram because I want to. The only thing I stick to is my linky every Monday as I owe that to the bloggers who link up and I love hosting it and sharing all the posts. Otherwise I am just me and that seems to be working fine! #Fabfriday

  38. I don’t fit in to any particular category either really as my blog is a real eclectic mix, but I like it that way 🙂 Never get too bogged down in the stats, yes it is nice to look and see how you are doing but it’s so easy to get down if they drop and worry why etc, just enjoy what you’re doing, I love reading your posts so just see where it all takes you and keep writing what you WANT to write 🙂

    Stevie xx #PicknMix

  39. I loved this post, and was giggling through most of it from ‘linky lurking’…best description ever…I like having a bit of a step back..when your Tweeting in the bath you know you have gone too far! I like that you post about anything you want, and I am going to check out that nail varnish in a moment! I have been blogging almost three months and was panicking that I wasn’t publishing enough etc etc..then thought bugger it I fit blogging in-between work and parenting small man, sometimes I write and sometimes I drink and watch crap on Netflix..I am unlikely to be a popular or pro blogger but in the meantime I will enjoy my dabbling when I can 🙂 #fortheloveofblog

  40. WHO IS SHE?! I’d totally forgotten that! I think that there is so much advice out there. So much that people want to share. So much that works for other people. The problem is one size doesn’t fit all, what works for me might not work for you, what I enjoy you might not enjoy (and if you don’t enjoy wine then we wouldn’t get on 😉 ) and it shows when you don’t enjoy. Or you don’t love. Keep on doing what you want to do and it will come, whatever IT may be. #effitfriday

  41. Ah lovely I can completely relate as I’m feeling the same – For me I guess the honeymoon period is over a little bit and I am starting to think what is the point!Hopefully we will find our mojo soon! #fortheloveofblog

  42. I ponder these things all the time! It does take over you life a little bit. I’m always reflecting on if it’s worth it! I think you should write about whatever takes your fancy and not worry about a niche. #justanotherlinky

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge